This project involved redesigning the previous logo to create a more modern and dynamic visual identity. Consenso Global is a translation services company committed to excellence, and its positioning is reflected in both its name and visual concept. The logo is based on the idea of unity, understanding, and consensus, represented by two shapes that fit together and complement one another. These forms symbolize connection, cooperation, and dialogue. Another key concept is the word “sense”, highlighted within the name, with the letter “S” emerging through the negative space created between the two graphic elements.
Ricardo Gonçalves ©